Can I Claim My Beef Is Organiclly Raised if Not Certified
WE TAKE Characterization TRANSPARENCY SERIOUSLY.
In that location is a lot of Greenwashing in the meat industry. Many of our competitors are vague in their unproven characterization claims of being 'Grass-fed', 'Pasture-raised', 'Non-GMO', 'Hormone-free', and 'Antibiotic-free'. Some even suggest their meat is 'Beyond Organic', 'Meliorate than Organic', or 'More than Organic'.
Making baseless marketing claims without whatever recognized standard or independent third-party verification is the very definition of Greenwashing.
DID Yous KNOW?
Currently hither in the US, in that location is no legal definition or enforcement of the term 'Grass-fed' for meat or dairy.
Any producer tin use the 'Grass-fed' label claim and sadly this goes unchecked at the farm level. This is misleading to consumers and open to abuse by producers.
Additionally, 'Grass-fed' does non fifty-fifty guarantee that cattle are raised outdoors in a natural environment on pastures. Nor does the term 'Grass-fed' guarantee consumers the cattle eat organic grass (costless of chemicals).
Some 'Grass-fed' producers keep their cattle indoors and use commercial grass pellets or utilise cut grass heavily treated with chemicals. In short, while the term 'Grass-fed' conjures images of cattle in a clean natural environment, this can be very far from the truth.
Click hither to read our contempo article where nosotros take a look at:
- The Problem with the Grass-fed Label.
- How to tell real Grass-fed beef from fake.
- Three (three) NGOs that audit and verify Grass-fed farms as genuine.
- How to spot the physical advent of existent Grass-fed beef and fake.
- The cardinal question to inquire a local beef rancher before you lot buy their beefiness.
"
WE BELIEVE WHOLESOME NATURAL MEATS MUST Be RAISED
WITH RESPECT FOR NATURE AND HONESTY TO CONSUMERS."
TruBeef STANDS FOR #TRANSPARENCY
At TruBeef we believe our customers deserve total transparency and the highest standards in the world. All our family farms are independently verified and certified equally: USDA Certified Organic, Non-GMO Project verified, inspected as Pasture-raised, 3rd-party verified Grass-fed and Grass-finished beef. We are fully audited for our carbon footprint and sustainable regenerative farming practices.
This level of subcontract, supply chain, and food transparency, is what sets TruBeef autonomously from our competitors. You tin can bask TruBeef with complete confidence in our quality and integrity.
At Trubeef, nosotros conduct the following stringent verification and certification standards:
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USDA National Organic Program
TruBeef is Certified 100% Organic meaning goose egg chemical inputs on all our family farms. Nosotros believe the 'Grass-fed' claim is simply not enough, and for cattle to eat the most natural nutrition possible, information technology must exist gratuitous of all herbicides, pesticides, and bogus fertilizers.
100% Organic status is the gilt standard for Organic Certification in the US, where every aspect of the farming process, supply chain, and chain of custody is fully audited.
Every step in the chain of custody is inspected by contained third parties to ensure all practices adhere to USDA National Organic Program (NOP). With the TruBeef Organic beef range, you can buy with full confidence and assurance there are no chemicals present.
For more data, delight check out https://world wide web.usda.gov/media/weblog/2016/07/22/agreement-usda-organic-characterization
- TruBeefUSDA Food Safety and Inspection Services (FSIS) Approved Marketing Claims are:
100% Grass-fed
No antibiotics administered
No added hormones
Not confined
Free Range - Never confined to feed lot
Vegetarian fed
Pasture raised
*Nosotros encourage all beef consumers to see what FSIS approvals their meat really holds. For more information, please bank check out https://world wide web.fsis.usda.gov/search?keywords=organic+marketing+claim
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Non-GMO Project
Many meat suppliers brand unfounded and unverified claims that they don't use GMOs in their operations with no way for consumers to know if this is 18-carat or not. TruBeef on the other paw is completely transparent and allows all our family unit farms to be inspected and tested for the presence of GMOs past the Not-GMO Project. Furthermore, our entire supply chain is inspected to ensure there is no cross contamination.
Look for the butterfly logo on all of our TruBeef range and buy with total conviction. We source cattle only from family unit farms that fulfill all the obligations of the Non-GMO Project, which holds the strictest Not-GMO protocols in the earth.
For more information, delight check out https://www.nongmoproject.org/gmo-facts/non-gmo-projection-verified-faq
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Global Animal Partnership (G.A.P.) Animal Welfare
Global Animal Partnership (M.A.P.) is considered the benchmark for Animal Welfare Standards. Many other animal welfare agencies in the US such as Certified Humane employ a 'sampling model' that inspects simply ten% of farms but certifies all 100%. Grand.A.P. on the other manus inspects every single animate being, on every single subcontract in different seasons, every 15 months.
Additionally, agencies such as Certified Humane, use in-firm employees as inspectors ~ this is a huge conflict of interest. 1000.A.P. uses contained 3rd-party inspectors for subcontract visits.
TruBeef holds "G.A.P. Stride four Pasture Raised" Certification. This not merely assures our customers our farm Beast Welfare Standards are the highest in the world, simply Footstep 4 certification also confirms to consumers that all cattle are 100% Grass-Fed and verified as living on pasture full-time except in the outcome of choppy weather.
To learn the most important difference between G.A.P. and Certified Humane, please check outhttps://globalanimalpartnership.org/faqFor more than information about Global Beast Partnership (G.A.P.)please bank check outhttps://globalanimalpartnership.org/certification
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Certified 100% Carbon-Neutral by Carbon Reduction Institute
Our Organic family farms accept been practicing Regenerative Livestock Farming and Pasture Management for generations. Despite our farms being carbon negative by carbon sequestering in the vibrant organic soil, we recognize as a business organisation we must take responsibility for the unabridged carbon footprint of our business organization beyond the subcontract gate to your door.
TruBeef is audited byNoCO2,and offsets the carbon footprint of our non-farm operations including transport, packaging, refrigeration, dry ice (CO2 gas), and commitment. By achieving 100% Carbon-Neutral status through our entire supply chain; we are one of a small handful of livestock producers in the world who accept such responsibility for our climate impact.
For more information about NoCO2 Carbon Neutral Program [the longest-running and market-leading climate alter certification program in Commonwealth of australia], delight check outhttps://noco2.com.au
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Halal Certification
When you lodge Beef and Lamb from TruBeef, you tin be 100% confident y'all are buying Halal Meat that is clean, condom, and certified by recognized organizations to oversee our Halal meat production. Every beast is raised outdoors in a completely natural environment, eating goose egg just wild grass on our organic farms. Our high standards ensure Halal integrity is ever maintained.
Our Halal Lamb is certified by Supreme Islamic Council of Halal Meat in Australia Inc. (SICHMA).
Our Halal Beef is certified by Al-Iman Islamic Society (AIS).
Source: https://truorganicbeef.com/pages/our-certifications
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